E-commerce: Chanel To Sale Online

Posted by admin on Tuesday, February 16, 2010 · Leave a Comment 

The fashion house has appointed R/GA New York to develop an ecommerce platform following a pitch. Initially, Chanel will sell only its fragrances online but is looking to extend this to eyewear and accessories. In the past, luxury fashion brands have shied away from selling goods via the web, but some industry figures believe 2010 could be a ‘watershed’.

Source: Marketing



Save up to 50% at Luxury Link!

Filed under Fashion · Tagged with , , ,

Speak Your Mind

Tell us what you're thinking...
and oh, if you want a pic to show with your comment, go get a gravatar!

Close

Add video comment